Dakotaland was among 180 credit unions nationwide named as winners of the prestigious Diamond Award – the Marketing, PR & Development Council’s annual competition for marketing excellence in Austin, Texas.
Dakotaland’s Diamond was awarded specifically for their new debit and credit card designs and unified imaging as part of their overall branding efforts. “It is truly an honor to have our marketing work be nationally recognized by our peers and I am particularly proud of my Marketing Team for their dedication to making Dakotaland one the leading and most well-respected financial institutions in our service area,” stated Dawn Mutchelknaus, VP of Marketing.
The Marketing, PR & Development Council of America’s Credit Unions also announced the list of all winners for its annual Diamond Awards, recognizing the best marketing campaigns in the credit union industry from the past year. Credit unions, advertising agencies, and associations submitted 1,400 submissions for the prestigious awards. In all, 180 organizations from 42 states were selected as winners.
"We are truly thrilled to celebrate Dakotaland Federal Credit Union and the other Diamond Award winners with such a prestigious recognition," said Lesli Bishop, Co-Chair of the Diamond Awards and Chief Marketing Officer at Family Savings Credit Union in Gadsden, Ala. "These credit unions not only reflect the core values of the credit union movement, but they exemplify the forward-thinking and innovative strategies within our industry."
For more than 30 years, the Diamond Awards have celebrated the excellence in credit union marketing.
Pictured: Dakotaland Marketing Staff, Dawn Mutchelknaus, Emily Kuehl, and Abby Murano, along with Jon Callies from Fresh Produce, our creative partner,
were on site to receive this national recognition on behalf of the credit union.
